Ferndale Flat, Shropshire Self Catering

The Ferndale Coach House Holiday Flat

The Accommodation

Check Availability


The Ferndale Coach House Flat is a self-contained, two-storey, timber building, purpose-built for self-catering (holiday rental) holidays and opened for lettings in 2010. It is set in the grounds of Ferndale, which has seven acres of garden, woodland, wild flower bank and sheep grazing.

The owner, Wendy Brogden, lives in the main house nearby and is happy to advise on things to see and do and to give any help that may be required. Comments in the visitors' book show that guests have a very enjoyable and comfortable stay in the Ferndale Flat and that they find the location peaceful and an ideal base for visiting local sights or for both long and short walks.


  • awarded 4 stars by Shropshire Tourism for its high standards every year since opening in 2010;
  • very comfortable sitting area with settee and arm chair; oak side tables, oak flooring and rug;
  • oak dining table and chairs;
  • bedroom with double bed, bedside lights, dressing table; arm chair (plus cot if required);
  • all bedding and towels in good quality cotton; pillows and duvet filled with duck down and feathers (allergy protectors available);
  • bathroom with separate bath and shower;
  • dining area;
  • a balcony with table and chairs and views towards Wenlock Edge;
  • centrally heated; individually controlled radiators;
  • free wifi broadband;
  • electric vehicle charging point;
  • solar assistance with water heating and electricity generation;
  • well-equipped kitchen; electric cooker, fridge (with freezer compartment); washing machine, microwave oven;
  • cyclists and walkers are welcome;
  • open all year round;
  • sorry: no dogs or other pets are accepted, other than assistance dogs (because of the birds, sheep, cats and chickens in the grounds).

Audio Visual and Internet:

  • Smart TV with DVD player and Freeview channels;
  • radio & CD player with iPod dock (bring your favourite CDs and DVDs);
  • free 24 hour wireless broadband;


  • free, off-street car parking and covered bike storage (with locking-up ring).

To help you enjoy your stay:

  • goodies that you might need (such as eggs from our organically-fed, free range hens, milk, butter, marmalade and bread, all from local suppliers) and things you might enjoy (such as biscuits and wine) to get your stay off to a good start;
  • all bed linen, towels and tea towels are provided;
  • lavender guest soaps (from local maker), shampoos and other consumables (eg coffee & tea), mostly from local free-trade suppliers, that will keep you going until you can do some shopping, ;
  • lots of information, including maps, about local walks, places to visit, cafes, inns and restaurants;
  • fully inclusive prices;
  • guests may wish to order daily newspapers and dairy products which are delivered by our milkman;


  • the kitchen, sitting room and bedroom are on the first floor; the bathroom is on the ground floor;
  • the downstairs bathroom is wheelchair friendly but the stairs up to the main accommodation may be difficult for some visitors.

Environmental Information:

  • eco-friendly timber construction with a high level of insulation;
  • solar water heating;
  • mains electricity from Good Energy, providing 100% renewable energy;
  • solar-generated electricity from photo-voltaic panels on the roof of the house;
  • electric vehicle charging point;
  • other eco-friendly features include low energy (mostly LED) lighting, facilities for recycling, recycled products and chemical-free cleaning items;
  • we support local traders to reduce "food miles;"
  • shortlisted for the Shropshire Hills Buy Local, Be Sustainable Award: 2013;
  • winner of the Shropshire Hills Sustainable Business Scheme Achiever Award ("Stay Local") 2014;
Ferndale Flat Balcony

Shropshire Tourism 4 Stars   Buy Local Logo

Ferndale Flat Entrance Ferndale Flat Lounge Ferndale Flat Lounge / Kitchen Area Ferndale Flat Kitchen The bedroom View from the bedroom View from the balcony View from the seat towards Wilderhope Manor

Floor Plans


Floor Plan - Upper



Floor Plan - Lower

Extracts from Some Recent Comments from Guests

Lavender and Lavinia

"The hens deserve a mention"

Sorry to have to say that Mr or Mrs Fox stole both of these lovely hens.  Our hens now have a large, fenced area to explore where they are safe.  And the deer can no longer eat the apple trees!

"We had been looking forward to this holiday and were not disappointed. The flat is attractive, comfortable and very well equipped. We have enjoyed walking in the beautiful, quiet countryside, admired the many old churches and loved our visits to Much Wenlock, Ludlow and Clun." (Summer 2021)

"A wonderful few days in this lovely part of Shropshire. A warm welcome from Wendy and a comfortable and well-equipped flat. Hope to come again!" (Summer 2021)

"A lovely holiday. The wildlife is wonderful and we especially loved seeing deer along the lane and hearing the owls calling at dusk." (Summer 2021)

Closed by the corona virus: March to July 2020. Reopened 4 July 2020

“We will readily book again in this beautiful flat, once all has reached normality.” (March 2020)

“Lovely plce. You’ve thought of everything. Will come again.” (Feb 2020)

“Enjoyed the history and geology of the area and a beautiful walk up to Wenlock Edge.” (Oct 2019)

“Our 4th stay here. The flat is so comfortable and well located.” (Oct 2019)

“The Ferndale Flat could not have proved more fabulous: a choice spot, extremely comfortable, well appoinyed and well architected …” (Oct 2019)

“Another perfect stay at Ferndale. We really appreciate the peaceful location, yet not far from the many attractions of the surrounding area.” (Oct 2019)

“A lovely stay, really quiet – apart from the tawny owls.” (Sept 2019)

“We will always be grateful for the ability to get up close and personal with the chickens, seeing the fox and pheasants and beautiful countryside…” (Sept 2019)

“We have so enjoyed being in this relaxing and comfortable flat again”. (August 2019)

"We're so glad to have found this beautiful holiday flat - we just love it here.  We will definitely be back."  (March 2019)

"Had three really peaceful days at your flat.  It is very comfortable and we felt home from home."  (March 2019)

"Back on our third visit - another amazing, peaceful and restful week.  Saw more deer this time but the owl still avoided us although we could hear him every night." (February 2019)

"Thanks again for your welcome and hospitality in this cosy, peaceful place." (December 2018)

"Enjoyed five beautiful and peaceful days in a lovely location and beautiful flat. well thought out with everything we could possibly want." (November 2018)

"Our second stay here and enjoyed it as much as the first - have now booked again." (October 2018)

"What a lovely place, set in gorgeous countryside and so much to see and do." (September 2018)

"Wonderful flat and such attention to detail." (August 2018)

"Such a beautiful, tranquil place to stay."  (August 2018)

"Very enjoyable stay in the flat.  Already thinking of coming back!"  (August 2018)

"Had a very enjoyable fortnight.  the flat is perfect, comfortable, homely, well equipped in a beautiful, quiet and peaceful location."  (July 2018)

"The flat is very comfortable and to a high stand the best we have stayed in."  (July 2018)

"We loved just sitting relaxing on the balcony, listening to the wildlife."  (June 2018)

"We have had a very enjoyable week in this fantastic flat.  It far exceeded our expectations.  Everything provided of high quality.  We especially enjoyed the balcony and were lucky enough to have three fantastic sunsets." (June 2018)